Article syndication works and is just as effective as it appears to be. It is not a scam. Article advertising provides a simple, effective way to promote your business to a wide audience without resorting to gimmicky tactics. However, you need to understand what it is about article marketing that makes it such a powerful tool before you can harness it.
You should use “no follow” links if you want users to leave comments on your page. Whenever someone spams your site, web crawlers will know that this shouldn’t be followed because of the no follow attribute. This prevents your site from linking to some spam sites, which can harm your site’s reputation.
Are your articles properly formatted? Before you publish your article on a service or directory, make sure you have formatted it properly according to the particular place you are submitting it. Guidelines vary; the guidelines for each site tell you rules about using links and keywords.
Write different types of articles so your readers will not become bored with what you have to say. Introduce a Frequently Asked Questions article that uses language that is specific to your industry and explains its meaning to your newcomer customers. Or perhaps a little do-it-yourself article with instructions to get your clientele enthused. Pose a question in the title of the article, and use the body to answer it.
When you just try to sell products in your articles, it will scare people away. You will have an easier time selling yourself if you give your readers quality information. If you sound like a commercial trying to forcefully sell something, you will only push potential customers away.
Understand your target audience when you write. If you want to get your writing read by casual readers, keep your articles short and make them personable. If a more professional target is your objective, research your content fully and write with professionalism.
You have to use a description that is creative and concise. You’ll find this beneath your linked title on Google and other search engines. If the information here is interesting, you can convince someone searching that they must read your article. Mention the article’s topic, but do not reveal everything.
Do not exceed 3-5 sentences in each of your paragraphs, and ensure that the articles are about 500 to 700 words long. Following this criteria is fundamental in distributing your articles. This is because most article directories follow this specific way of doing things. Blog posts can be shorter, and are usually 400 words or less.
Use the advice in this article to create a strategy that helps your online presence through article marketing. You might just find that article advertising is a great inexpensive tool which will provide you with the results you’re looking for.